Web3, Metaverse & Blockchain

Introduction to Web3, Metaverse & Blockchain

• Develop an understanding of the different types of technology in this industry and how they are linked together, including:

  • Web3: History of web3 and where we are now

  • Metaverses: State of technology, current metas and future metas

  • Blockchains: Polygon, Solana and ETH

Break

Introduction to Web3, Metaverse & Blockchain (Continued)

• Develop an understanding of the different types of technology in this industry and how they are linked together, including:

  • NFTs: Types

  • Community: Discord

Introduction to NFTs

• Become familiar with the concept of NFTs and digital collections

• Learn about new intellectual property dynamics and its role in NFT technology

• Understand how artificial intelligence (AI) and generative AI can be utilised to create NFT collections

Lunch

Introduction to Tokenomics

• Develop an understanding of tokens and their role in web3 and NFT technology

• Become familiar with a token’s use and value factors, including supply and demand, burn schedule, incentive systems and creation and distribution

Case Study: Critique Digital Collections

• Analyse and evaluate the core elements of high profile digital collection case studies, including:

  • The strategy that was adopted

  • How the community was created and engaged

  • How the product was launched

  • The technical aspects behind the projects

  • The economics of the project

• Understand what elements successful digital collections from a range of industries need to have and why

Break

Workshop: Implement Web3 into a Brand’s Global Strategy

• Collaborate with other students to apply web3 / blockchain concepts and technologies to create your own digital collection and integrate it with a brand’s strategy

• Discuss your digital collection and brand strategy with a panel of industry professionals and the wider class

• Receive feedback and recommendations from industry professionals and analyse how these suggestions could be implemented alongside the brand’s current strategy

Q&A and Networking

• Question and listen first hand to guest speakers working on world renowned NFT projects, enabling you to gain a direct insight into the forefront of the industry as well as learn about the future direction of the sector

• Obtain guidance on university and A-Level / IB choices

• Succeed in this industry by gaining inside tips / industry secrets obtainable only from those who have worked in the web3, metaverse and blockchain industries

End of Day